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Consultants in business & technology strategy using
Customer Co-Design to improve Customer Experience and to Innovate.
Experts in:    • CRM     • Customer Service     • E-Commerce
Portals    • Search & Findability     • Knowledge Management
Web 2.0    • Customer Communities     • Social Media.

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Patty’s Bookshelf

Chief Customer Officer, by Jeanne Bliss
(Read Patricia Seybold's Review)
Branded Customer Service, by Janelle Barlow, Paul Stewart
(Read Patricia Seybold's Review)
Democratizing Innovation, by Eric von Hippel
(Read Patricia Seybold's Review)

Return on Customer: Creating Maximum Value From Your Scarcest Resource, by Don Peppers, Martha Rogers
(Read Patricia Seybold's Review)

The Loyalty Effect: The Hidden Force Behind Growth, Profits, and Lasting Value , by Frederick F. Reichheld, Thomas Teal

Loyalty Rules! How Leaders Build Lasting Relationships, by Frederick F. Reichheld

Angel Customers and Demon Customers: Discover Which is Which and Turbo-Charge Your Stock, by Larry Selden, Geoffrey Colvin

Building Great Customer Experiences: Revised Edition, by Colin Shaw, John Ivens

Clued In : How to Keep Customers Coming Back Again and Again, by Lewis Carbone

Creating and Delivering Totally Awesome Customer Experiences, by Gary W. Millet, Blaine W. Millet

Customer Experience Management: A Revolutionary Approach to Connecting with Your Customers, by Bernd Schmitt

Customer Culture: How FedEx and Other Great Companies Put the Customer First Every Day, by Michael D. Basch

How Customers Think: Essential Insights into the Mind of the Market, by Gerald Zaltman